Fable Forestry: invasive species, faster mapped.
Fable Forestry develops invasive-species mapping for land managers. Field teams need to log dozens of observations per kilometre walked — and stopping to fumble with a phone is the difference between a productive day and a wasted one. Flic Smart Buttons let them log on the move.
The Use Case
A push for "I just saw one."
In the field, every interruption costs ground covered. Fable Forestry mapped each Flic push to a specific species code — so when a land manager sees an invasive plant, a single push logs the observation with timestamp and location, and they keep walking.
- verified Single-push observation logging
- verified Codes mapped per Flic action
- verified Timestamp and location captured
- verified No interruption to the survey workflow
These user experience barriers prevent spontaneous scientific observations. Before working with Flic, land managers would have to pause observation activities for time-consuming documentation, taking valuable time away from moving to the next target.
Read the editorial feature on flic.io →
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