Designed for the human hand.

Shortcut Labs makes digital services more accessible and easy to use through physical controllers anyone can use and understand — technology that simplifies life and empowers everyone, not only the most technically curious.

A single white Flic Smart Button on a clean studio surface — the product Shortcut Labs has shipped for over a decade.

As Seen In

What We Believe

A drawing of the Flic family of smart buttons in different shapes and colors — clarity through one tactile push.

Simplicity

Technology should be easy to use and easy to understand. We design for clarity at every layer — hardware, software, and API.

Marketing graphic for Flic carbon-neutral shipping — sustainable practices built into operations.

Sustainability

Innovation must coexist with the natural world. Sustainable practices are built into how we manufacture, ship, and support our products — not bolted on after the fact.

A nurse in pale-blue scrubs and stethoscope wearing a Flic safety button on the neckline.

Accessibility

Everyone deserves the benefits of technology, regardless of ability, age, or location. A physical button works in places where a locked screen does not.

A screenshot of the Flic app — open APIs and configurable triggers for makers and businesses.

Creativity

We design our products with few limitations and offer open, transparent APIs — so individuals and businesses can build the things we never imagined ourselves.

Our Story

Stockholm · since 2013

From a KTH workshop to a million shipments.

Shortcut Labs AB began in 2013 as an incubator project at KTH Innovation, where we designed and shipped Flic — the world's first smart button. Our launch became one of the largest Nordic Indiegogo campaigns to date. In 2019 we redesigned the original button as Flic Button for sustainability and longevity, and have since expanded into hospitality, healthcare, and additional industries while integrating with the major smart home platforms.

verified 2013 — Founded as a KTH Innovation incubator project
verified World's first smart button
verified Nordic Indiegogo crowdfunding record
verified 2019 — Redesigned for sustainability

A Flic Smart Button alongside a Flic Twist remote on a wooden cabinet — a decade of products.

By the Numbers

A decade of intentional pushes.

Ten years of building the simplest, most reliable interface between a person and a digital service.

verified 1,000,000+ buttons shipped worldwide
verified 200+ third-party integrations
verified 100+ countries served
verified 4 successful crowdfunding campaigns
verified 15+ employees in Stockholm
verified 10+ years in business

A drawing of the Flic family of smart buttons in different shapes and colors — a decade of designs.

In the Press

The best actually real stuff at CES 2025.

— David Pierce

One of Sweden's most successful Indiegogo campaigns, it raised $800,000, eight times its goal.

— Madhumita Venkataramanan

Sometimes a good old button is just the best way to get something done.

— Kyle VanHemert

Flic is the simplest to use and best performing of an ever-growing area in the smart home world: smart buttons.

— Paul Lambkin

One button to rule them all. Smart switch controls phones, lights, plays music and can even order you a pizza.

— Richard Gray

Simple interactions between man and machine.

— The Guardian

Visit Us

Headquarters

Drottning Kristinas väg 41

Our office sits on the KTH campus in Stockholm, Sweden. Drop a line before visiting — we'll have coffee waiting.

verified Shortcut Labs AB
verified Drottning Kristinas väg 41
verified 114 28 Stockholm
verified Sweden